We are so excited to introduce you to Dara, Descasio’s new corporate mascot!
Choosing The Right Type of Mascot For Our Brand
A brand mascot is a visual tool for any company to connect their client base. It creates relationships with users and takes a brand name to a whole new level. That’s why when we started this journey, we took it very seriously. We spent a long time, trying to decide what kind of brand mascot we wanted and after months of planning we can proudly introduce to you our brand mascot – Dara.
You’ll be seeing Dara on our website, social media and even at events. Dara’s role is to personify the spirit of Descasio while symbolizing automation and embodying simplicity. Think of Dara as a helpful, friendly face that’s also a visual representation of our corporate personality and culture– a source of pride for our employees and a symbol of trust for our customers. Like Descasio, Dara is versatile and innovative.
What’s Next for Dara?
The Descasio brand strives to be unique, original and inspiring. As a company, we stand for empowerment, inspiration and a strong human connection through technology.
The Descasio brand is relevant to both businesses and individuals, by bringing technology to your doorstep; we also serve large, medium and small companies. We are serious professionals but also down to earth, to better understand who you are and how we can empower you.
Creating Dara was an important process for our rebrand. Sure, our logo is nice to look at, but it’s not the same as a human face. Dara is a reflection of Descasio’s personality and character, she is the face we want to come to mind when you think of Descasio.
This is just the beginning, a stepping-stone into what’s to come. We will see Dara in lots of situations, going on many adventures to adopt technology and create success stories, which we’ll share with everyone. Thanks for joining in for the ride!