As technology continues to rapidly advance, businesses are increasingly looking for innovative ways to improve their operations, gain a competitive edge, and meet the ever-changing needs of their customers. One such way to achieve these goals is by leveraging the power of cloud computing. With its scalability, flexibility, and cost-effectiveness, cloud computing has become an essential tool for businesses of all sizes.

Google Cloud is a leading provider of cloud computing services, offering a wide range of tools and services to help businesses innovate and succeed. From artificial intelligence and machine learning to collaboration and security, Google Cloud has something to offer every business.

In this article, we will explore 4 ways your business can innovate with Google Cloud. We will look at real-life examples from Descasio’s clients, Future View and Coscharis, to understand how they leveraged Google Cloud to achieve their business goals. By the end of this article, you will have a better understanding of how Google Cloud can help your business innovate and stay ahead of the competition.

Embrace Artificial Intelligence and Machine Learning

Artificial intelligence (AI) and machine learning (ML) have the potential to transform businesses and industries in ways that were previously unimaginable. These technologies can help automate processes, improve customer service, and gain insights that can drive innovation. Google Cloud offers a range of tools to help businesses leverage AI and ML, including AutoML, TensorFlow, and Cloud Machine Learning Engine.

By using Google Cloud’s AI and ML tools, businesses can develop custom machine learning models to automate processes and improve efficiency. 

Moreover, Google Cloud’s AI and ML capabilities can also help businesses improve customer service. With features such as Natural Language Processing (NLP), businesses can develop conversational interfaces to interact with customers more efficiently. This can include chatbots, voice assistants, and other conversational interfaces that can help customers get the support they need, faster and more accurately.

Streamline Operations with Cloud Migration

Migrating to the cloud can help businesses reduce costs, improve scalability, and streamline operations. Google Cloud’s migration tools can make this process easier by automating many of the steps involved in moving applications and data to the cloud. Some of the tools offered by Google Cloud for migration include Cloud Endure, Velostrata, and Migrate for Compute Engine.

For example, Future View, Nigeria’s leading investment firm with the help of Descasio, a leading technology partner in Africa, migrated its SAP workloads to Google Cloud to improve its agility and reduce costs. By doing this, they could improve their performance and reduce their IT costs by 30%. This is collaborated by the company’s Head IT, Jude Okafor, “Partnering with Descasio on Migration to the Google Cloud Platform remains one of the best business decisions we’ve made in a long time.”  

According to Femi Olugbesan, CIO of Descasio who affirms the strength of GCP, “Using Google Cloud, businesses can leverage powerful tools to innovate and grow. At Descasio, we’ve seen firsthand how our clients have benefited from integrating our platform with Google Cloud. By moving their operations to the cloud, they’ve gained access to a wide range of cutting-edge technologies that have allowed them to streamline their processes, improve efficiency, and drive growth.”

In addition to reducing costs, cloud migration can also improve agility and scalability. With cloud infrastructure, businesses can easily scale their resources up or down as needed, without the need for significant upfront investments. This makes it easier for businesses to respond to changing market conditions, improve their time to market, and stay ahead of the competition.

Improve Collaboration with G Suite

Collaboration is essential for innovation, and Google’s G Suite makes it easy for teams to work together regardless of location. With tools like Google Drive, Docs, and Sheets, teams can collaborate on documents in real-time, making it easy to share ideas and work together on projects.

By using G Suite, businesses can break down silos between teams and improve communication, which can help drive innovation. Coscharis has embraced G Suite to improve collaboration across their teams. By using G Suite, they are now able to collaborate seamlessly across their global team, and the ability to work on documents in real-time has allowed them to innovate faster.

According to the Group Head ICT of Coscharis, Nigeria’s leading automobile company “G Suite has transformed the way we work, allowing us to collaborate more effectively and get more done in less time.”

G Suite can also help businesses improve productivity. “G Suite is a powerful set of collaboration tools that enable teams to work together seamlessly, no matter where they are located. With tools like Google Drive, Docs, Sheets, and Slides, teams can collaborate on documents in real-time, share files easily, and communicate effectively. This helps businesses increase productivity and streamline their workflows. Additionally, G Suite integrates with other Google Cloud services, such as Google Meet, to provide a comprehensive collaboration platform for businesses of all sizes.” – Gbemisola Ajayi, Chief Strategy Officer of Descasio 

By using tools like Google Calendar, Gmail, and Google Meet, teams can schedule meetings, manage email, and communicate more efficiently. This can help businesses reduce wasted time and improve their overall efficiency.

Enhance Security with Google Cloud

Security is a critical concern for businesses, and Google Cloud offers a range of security tools to help protect data and applications. With features like identity management, data encryption, and threat detection, businesses can enhance their security posture and protect against cyber threats.

Google Cloud’s security features also help businesses comply with regulations and standards. By using tools like Cloud Audit Logs and Data Loss Prevention, businesses can ensure that they are meeting the requirements of various regulatory frameworks, such as HIPAA and PCI DSS. Additionally, Google Cloud undergoes rigorous third-party audits and certifications to demonstrate its commitment to security and compliance. 

This helps businesses gain confidence in the security of their data and applications when using Google Cloud.


Google Cloud offers a range of innovative tools and services to help businesses drive innovation, reduce costs, and improve their operations. From AI and machine learning to cloud migration, collaboration, and security, there are many ways businesses can leverage Google Cloud to gain a competitive edge.

As we have seen from the examples of Future View and Coscharis, businesses can achieve significant benefits by using Google Cloud. By embracing AI and machine learning, businesses can automate processes, improve efficiency, and gain valuable insights. By migrating to the cloud, businesses can reduce costs, improve scalability, and streamline their operations. With G Suite, businesses can enhance collaboration and productivity, and with Google Cloud’s security features, they can protect their data and comply with regulations.

As technology continues to evolve, businesses must stay up to date with the latest tools and trends to remain competitive. By leveraging the power of Google Cloud, businesses can drive innovation, improve their operations, and ultimately achieve success.